Life insurance sucks.

So we REDESIGNED it.

Say hello to DeadHappy. Award winning life insurance obsessed with making things easier, quicker and cheaper.

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Creative Mill, 64 Mansfield St, Leicester, LE1 3DL

© 2022 DeadHappy
DeadHappy is a trading style of DeadHappy Ltd (Company No. 08624700).
Authorised and regulated by the Financial Conduct Authority (No. 788583).

R.I.P TRADITIONAL

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Life insurance sucks. So we REDESIGNED it.

Say hello to DeadHappy. Award winning life insurance obsessed with making things easier, quicker and cheaper.

GOOD TO KNOW!

FCA authorised and regulated

Winner of Innovation Awards 2020

Rated Excellent on Trustpilot

Traditional life insurance is totally outdated and no longer fit for purpose.

The application process is often wrapped up in 50+ questions and industry jargon. While it's level-term pricing means most people end up overpaying at the beginning of their policy.

Plus it’s totally inflexible, meaning that if your circumstances change, you’ll most likely have to cancel your original policy and take out a new one. Sigh...

Say HELLO to DeadHappy

Here at DeadHappy, we believe in an easier, cheaper and altogether fairer way.

Streamlined application process.

Most of our customers can get insured by answering 4 simple health questions. It only takes about 3 minutes.

Super cheap prices.

Our pay-as-you-go pricing means you’re paying for the person you are today, not the wrinkly weirdo you might be in 20 years time (meaning cheaper monthly costs that scale fairly as you age).

Really flexible.

Life can get crazy. Which is why we’ve designed our life insurance with flexibility in mind. You can flex up to cover the mortgage on a new house or pay less when you’ve stopped smoking. Win!

No complicated language
Just plain English.

No sales calls.
Just messages and emails.

No medicals.
We’ll take your word for it.

AND REMEMBER...

No medicals.
We’ll take your word for it.

No sales calls.
Just messages and emails.

No complicated language
Just plain English.

Applying is EASY PEASY

Choose your payout.

Simply choose how much you want to be insured for and create an account.

Answer a few simple questions.

Life’s too short for long boring forms!

Buy online and seal the deal.

Your insurance starts as soon as you make a safe and secure payment online. No paperwork. No waiting. No hassle. No fuss.

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But don't just take our word for it...

CHECK OUT OUR FREAKIN' HAPPY CUSTOMERS!

Seen enough?

You’re only 3 minutes away from getting a really easy and really cheap life insurance quote.

GET FREE QUOTE
LEGAL GUMPHGET FREE QUOTE

GET 2 MONTHS FREE - USE CODE 'HAPPY'

AND REMEMBER...

Choose your payout.

Simply choose how much you want to be insured for and create an account.

Answer a few simple questions.

Life’s too short for long boring forms!

Buy online and seal the deal.

Your insurance starts as soon as you make a safe and secure payment online. No paperwork. No waiting. No hassle. No fuss.